Skip to main content

Guide

What tool logs why we rejected a deal?

Aventro’s Memory keeps every decision your fund records with the reasons behind it, and when you reject a deal you write the condition for looking again, which Memory checks against what your fund holds now: a figure, an event or a date, or a judgment it shows you to decide. When a new deal resembles one you decided before, Memory shows the past case with the reasons it is relevant.

Book a demo

By , co-founder & CTO · Updated . Sources are listed at the end.

What a rejection log should keep

Six things, so the next partner who meets the company starts from what you learned.

  1. The decision, who made it and why

    A rejection without a reason is a closed tab. The reason is what a later look starts from.

    In Aventro: A person with the Decides permission records Reject, Approve or Invest, with their reasons.1,2

  2. What the decision was made on

    The figures you saw then are the baseline for whatever the company says next.

    In Aventro: Recording a decision freezes what it was made on, and a review screen names everything that will be frozen.1

  3. The condition for looking again

    “We rejected it because of X, and we would look again if Y.” Write the Y.

    In Aventro: Memory reads the condition as a figure (“when ARR passes $1M”), an event (“after they raise a seed”), a date, or a judgment, and checks the first three against what your fund holds now.2

  4. The past case when a similar deal arrives

    The most useful memory is the one that turns up on its own.

    In Aventro: When a new deal resembles one you decided before, Memory shows the past case with the reasons it is relevant, and only when at least one reason holds.2

  5. Whether your screen predicts your calls

    Your record of decisions is also a test of your criteria.

    In Aventro: Memory compares the Fund Fit of the deals you invested in with the ones you rejected, and tells you how well the score separates them.2

  6. Your history from before

    Years of rejections live in spreadsheets and old emails. They belong in the same place as the new ones.

    In Aventro: Import past decisions from a spreadsheet or from documents. Nothing is saved until you confirm the mapping, and imported decisions are marked as imported.2

Other tools that keep decision history

Each described from its own pages, cited below.

Affinity

Records why you rejected a company, and logs every decision with its reasoning, inside its private capital CRM.3

Aventro vs Affinity

DiligenceGPT

Preserves what the firm reviewed, believed, questioned, decided and learned, as searchable institutional knowledge.4

Aventro vs DiligenceGPT

Questions

How do we defer a deal rather than reject it?

Reject it with a condition for looking again, and Memory watches the condition.

Can we bring decisions we made before Aventro?

Yes. Import them from a spreadsheet (CSV, TSV or Excel) or from documents (PDF, Word, PowerPoint, text or saved emails). You check how the columns map and which companies they are before anything is saved.

Does Aventro make the investment decision?

No. Aventro screens, checks and drafts. A person on your team records the decision, with their own reasons, and Aventro does not give investment advice.

Bring one live deal

Free, on one of your own deals. See it on a company you already know, before any quote.

  • A live deal screened against your own Fund DNA
  • Which claims we flagged that your team had not reached yet
  • How claims get checked against official registers and public filings
  • Your own IC memo template, filled from the deal
  • What pricing looks like for your seats and deal volume
Book a free demo

Sources

What this page says about Affinity and DiligenceGPT comes from their own public pages, each read on the date listed (the latest 20 October 2026). “Not listed” means the pages cited do not list it on that date. If one has changed, write to hello@aventro.ai and we will correct this page.

  1. 1Aventro, Docs: Decision. aventro.ai/docs/decision
  2. 2Aventro, Docs: Memory. aventro.ai/docs/memory
  3. 3Affinity, Venture Capital CRM & Deal Management Software, read 20 October 2026. affinity.co/industries/venture-capital
  4. 4StartupFuel, AI Deal Flow & Due Diligence for Venture Capital | DiligenceGPT, read 20 October 2026. startupfuel.com/investors

Affinity, DiligenceGPT are trademarks of their owners. Aventro is not affiliated with them.

Related